Pulished on Nov. 03, 2023
The Canton Fair, also known as the China Import and Export Fair, is one of the oldest and largest trade fairs in China. Canton Fair was inaugurated in the spring of 1957 in the city of Guangzhou, which is located in the Guangdong province of southern China. Its primary purpose was to promote Chinese foreign trade and strengthen economic ties with other countries. Initially, the fair was held once a year. However, in 1957, it was changed to a biannual event, with one session taking place in the spring and the other in the Autumn. In recent years, the fair has undergone a digital transformation, allowing for online participation and trade due to factors like the COVID-19 pandemic. Since 2023, the Canton Fair continue come back to normal. Now let me discuss about the situation of 134th Canton Fair and how our company Garbo to develop customers in the Fair this time.
The Canton Fair is an international stage where businesses from around the world converge to explore new opportunities, connect with suppliers, and showcase their products. Garbo one of the leading tableware manufacturers, participation in such an event offers a golden opportunity to expand its reach, attract new customers, and nurture existing relationships. The 134th Canton Fair Garbo have 24 booths, 10 booths located in 14.1 for glassware, 10 booths located in 3.2 for Kitchen tools, and 4 booths located in 3.1 for ceramic.
Garbo understands that the first impression matters. Our booths are not just showcases but immersive experiences. They are designed to reflect the quality, style, and innovation that the company is known for. From stunning displays of their latest tableware collections to interactive product demos, every booth is a testament to their dedication to excellence. When attendees visit, they get a real taste of Garbo's commitment to quality.
Before the fair even begins, Garbo leverages modern marketing techniques to reach a broader audience. Through social media campaigns, email newsletters, and partnerships with trade publications, they create a buzz about their presence at the fair. Potential customers are enticed by sneak peeks of upcoming collections and special promotions exclusive to the event. Once the fair starts, Garbo's team knows the value of personalized engagement. They're not just selling tableware; they're building relationships. By investing in multilingual staff, they ensure that attendees from various backgrounds can easily communicate their needs and preferences. Garbo's team takes the time to understand the unique requirements of each customer, making them feel valued and appreciate.
In a world where innovation is key, Garbo consistently introduces new products and concepts. They understand the importance of staying ahead of the competition and capturing the interest of potential customers. At the Canton Fair, they unveil the latest trends in tableware, showcasing how they are setting the standard for the industry. From eco-friendly materials to cutting-edge designs, Garbo's commitment to innovation is evident. While attracting new customers is crucial, Garbo never loses sight of the importance of maintaining relationships with existing ones. They use the fair as an opportunity to reconnect with clients they've worked with in the past. By showing appreciation, updating them on new offerings, and discussing potential collaborations, they ensure that their existing customers remain loyal and satisfied.
The Canton Fair is not the end of Garbo's customer engagement. They understand that true success comes from post-fair follow-up. After the event, Garbo maintains contact with potential leads and customers they've met, ensuring that inquiries are addressed promptly and that the relationships forged during the fair are nurtured.